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Friday, 30 December 2011

Mindreading - Sales Persuasion Tip


This is one of the most amazing tricks for selling in today's environments.

People now have more tools than ever to check on deals and to shop around for prices so whatever are the most obvious selling tactics used by your competitors and the most obvious things that your customer will have done, bring that all up front.

Let me explain. Let's say you have main competitors in your field who all claim the same things.

And you know that they will have mentioned this in their pitch. Then in your pitch mention to the customer exactly what they will have heard.

So let's say your main competitors claim to have the fastest and most dependable service. Then you say to your customer "Now you've probably had numerous companies telling you their the fastest most dependable in the market today."We are not going to claim the same as all the others what we would advise is that you read through our testimonials and judge for yourself how dependable and fast we are."

This is a very clever way of putting down the rest of the competition and grouping them all together as the same whilst you make your company stand out from the crowd by not following suit.

Other examples of mind reading selling techniques in blogs to follow but always state whatever you think the customer would be thinking. Then you have them eating out of your hand.

Happy Selling!!

If you would like to increase the sales performance of your teams then call Mindcell Sales & Management Training NOW on 02380 302033 or email info@mindcell.co.uk for a FREE consultation.

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